E-commerce Blog

Sherpan Your Skills
Inspiring Shopify stories and practical advice to help you be productive and think critically about your business.
How to Create a Technically Optimized Website Architecture?
Learn how to create a low-depth page hierarchy, a logical URL structure, and intuitive navigation in Shopify.
Read more
Technical SEO Basics: Crawling, Indexing, and Ranking
Learn how Google works and how to help Googlebot crawl and index your Shopify store faster and more efficiently!
Read more
Introduction to Technical SEO for Shopify
What is technical SEO, what does it cover, and why should you care about it? We lay the foundation of a valuable technical SEO resource!
Read more
Google Ads: The Definitive Guide
A 23,600+ words resource that covers everything from Google Ads basics and using Google Keyword Planner to setting up different types of campaigns, creating mobile-friendly ads, and choosing the right bidding strategy.
Read more