SEO

Sherpan Your Skills

Inspiring Shopify stories and practical advice to help you be productive and think critically about your business.

What Is the Focus Keyword Feature in Smart SEO (And How to Use It Effectively)

Jul 14, 2025

We’ve just introduced a Focus Keyword feature and a more detailed SEO scoring system in Smart SEO. Whether you're manually optimizing or using bulk tools, this update gives you clearer insight into your SEO performance — and more ways to improve it.

Technical SEO

Page indexing report - why Google does not index some of your pages

Feb 16, 2024

Imagine pouring hours of effort into crafting compelling content and optimizing your website, only to discover that Google has overlooked some of y...